Guide
Building a Bold Brand Identity for an International Student Platform
Branding
Education
Overview
Guide is a platform created to help international students transition smoothly into studying in Dubai.
With a mission to provide clarity, support, and a welcoming experience, the brand needed a strong visual identity that resonated with its audience while standing out in the education sector.
Our team was brought on to design the overall brand identity, ensuring that Guide had a cohesive and professional look across all touchpoints. From the logo to printed materials and merchandise, every asset was carefully designed to reflect the platform’s vision of guidance, trust, and opportunity.
Branding & Creative Design
The heart of our work with Guide was developing a clean and versatile brand identity.
We designed a modern logo that was memorable yet minimal, ensuring it could work seamlessly across both digital and physical platforms.
The branding leaned into a bold red color palette — chosen for its ability to grab attention and symbolize energy, action, and ambition. To balance the boldness, we kept the overall design language minimalist, ensuring that the brand message remained the central focus.
Alongside the logo, we created a full set of branded assets, including:
Business cards
Brochures
Polos, tote bags, and caps
These assets provided Guide with a consistent, professional look, helping build trust with students, parents, and institutional partners alike.
Results
The final outcome was a bold yet approachable brand identity that positioned Guide as a reliable partner for international students in Dubai.
The branding not only captured attention but also conveyed professionalism and clarity — essential traits for a platform focused on education and guidance.
By combining minimalist design with impactful color choices, Guide now has a visual identity that speaks to its mission: making the journey to studying abroad seamless, inspiring, and trustworthy.
More Work
Ready to Actually See Results?
Guide
Building a Bold Brand Identity for an International Student Platform
Branding
Education
Overview
Guide is a platform created to help international students transition smoothly into studying in Dubai.
With a mission to provide clarity, support, and a welcoming experience, the brand needed a strong visual identity that resonated with its audience while standing out in the education sector.
Our team was brought on to design the overall brand identity, ensuring that Guide had a cohesive and professional look across all touchpoints. From the logo to printed materials and merchandise, every asset was carefully designed to reflect the platform’s vision of guidance, trust, and opportunity.
Branding & Creative Design
The heart of our work with Guide was developing a clean and versatile brand identity.
We designed a modern logo that was memorable yet minimal, ensuring it could work seamlessly across both digital and physical platforms.
The branding leaned into a bold red color palette — chosen for its ability to grab attention and symbolize energy, action, and ambition. To balance the boldness, we kept the overall design language minimalist, ensuring that the brand message remained the central focus.
Alongside the logo, we created a full set of branded assets, including:
Business cards
Brochures
Polos, tote bags, and caps
These assets provided Guide with a consistent, professional look, helping build trust with students, parents, and institutional partners alike.
Results
The final outcome was a bold yet approachable brand identity that positioned Guide as a reliable partner for international students in Dubai.
The branding not only captured attention but also conveyed professionalism and clarity — essential traits for a platform focused on education and guidance.
By combining minimalist design with impactful color choices, Guide now has a visual identity that speaks to its mission: making the journey to studying abroad seamless, inspiring, and trustworthy.
More Work
Ready to Actually See Results?
Guide
Building a Bold Brand Identity for an International Student Platform
Branding
Education
Overview
Guide is a platform created to help international students transition smoothly into studying in Dubai.
With a mission to provide clarity, support, and a welcoming experience, the brand needed a strong visual identity that resonated with its audience while standing out in the education sector.
Our team was brought on to design the overall brand identity, ensuring that Guide had a cohesive and professional look across all touchpoints. From the logo to printed materials and merchandise, every asset was carefully designed to reflect the platform’s vision of guidance, trust, and opportunity.
Branding & Creative Design
The heart of our work with Guide was developing a clean and versatile brand identity.
We designed a modern logo that was memorable yet minimal, ensuring it could work seamlessly across both digital and physical platforms.
The branding leaned into a bold red color palette — chosen for its ability to grab attention and symbolize energy, action, and ambition. To balance the boldness, we kept the overall design language minimalist, ensuring that the brand message remained the central focus.
Alongside the logo, we created a full set of branded assets, including:
Business cards
Brochures
Polos, tote bags, and caps
These assets provided Guide with a consistent, professional look, helping build trust with students, parents, and institutional partners alike.
Results
The final outcome was a bold yet approachable brand identity that positioned Guide as a reliable partner for international students in Dubai.
The branding not only captured attention but also conveyed professionalism and clarity — essential traits for a platform focused on education and guidance.
By combining minimalist design with impactful color choices, Guide now has a visual identity that speaks to its mission: making the journey to studying abroad seamless, inspiring, and trustworthy.
More Work